As our CEO Jane Langley recently said at the What’s Next Summit, “Building a business doesn’t happen like magic. It took us 6 years after our launch in 2014 to re-work our business model.” For Blue Patch, this meant that we spent our pandemic months in 2020 redeveloping our website and business model to re-launch […]
As part of our Power of Positive Shopping campaign, we are building bridges between retail outlets and Blue Patch members. This includes pop-ups. Being temporary spaces, they offer a relatively low-cost way for brands to take creative risks, generate buzz and reach new audiences, which are all GREAT benefits. Our first foray into the world of large scale events was the task of organising […]
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